SEO Tips For A Great Site
SEO or search engine optimization involves various methods used by webmasters to try to increase their ranking on popular sites like Google. There are a lot of ideas on how best to do this and almost all of them fall under the SEO category. There are even sectors of good and evil methods known as white hat and black hat, but we're not getting into all of that today. These are some SEO tips to help the novice get started in the world of optimization.
SEO or search engine optimization involves various methods used by webmasters to try to increase their ranking on popular sites like Google. There are a lot of ideas on how best to do this and almost all of them fall under the SEO category. There are even sectors of good and evil methods known as white hat and black hat, but we're not getting into all of that today. These are some SEO tips to help the novice get started in the world of optimization.
The first tip to good optimization is keyword density, though many people argue over this one. The argument comes from the fact that a few years ago someone got the bright idea to litter a website with the same keyword over and over again to the point that the article or site barely made sense. These sites ranked higher because they seem to have more information about that particular keyword or phrase than any other site. Search engines like Google have gotten very savvy to this however, and now this is known as keyword spam. It is good to use a keyword that is relative to your page maybe every 100-300 words, but only if it is logical and fits naturally.
When you use keywords or phrases you want to use ones that are of value. You are putting something in your web content that you think are relative search phrases for your site. It's better to use key phrases than keywords, since single words are often meaningless in the vast internet. It is also important to find the best phrases, find out exactly what search terms are most popular in relation to your information and always use those.
Another keyword related tip is to occasionally bold your keyword or key phrases. Don't go crazy with this. You always feel that sites that are littered with bold key phrases look a little unprofessional, plus too much is never good in SEO. However adding the magic words into a title or subtitle, which would make sense in bold, is a great way to accent the terms.
Make it extremely easy for customers to bookmark your site. Social networking and marking is the new way to promote. The more people who like you on Facebook the more free advertising you get. Social networking sites typically offer free widgets that can be added to your web page for promotional purposes. Put the widget somewhere conspicuous where visitors can quickly bookmark your website.
Now search engines are of course another form of promotion. You have to submit a site to search engines and though some sites will offer to quickly do this for you through a remote service -- don't go for it. Add your site to search engines by application or other process, one search engine at a time. Applying for many engines at once can make it seem like you are a bot and that can quickly leave the site rejected.
Another great SEO tip is to make up your own newsletter. This is becoming extremely popular and is very effective. It not only ensures repeat visitors but it also helps to make your site appear more professional and more reputable. It is a great way to get more advertising and it is an awesome way to keep your website in the minds of visitors.
Search engine optimization is about a lot more than just words and linking. There are hundreds of ways to better optimize your site for a high ranking and these are just a few. As long as your site is up to date, well maintained, and organized, then much of the rest will follow.
SEO or search engine optimization involves various methods used by webmasters to try to increase their ranking on popular sites like Google. There are a lot of ideas on how best to do this and almost all of them fall under the SEO category. There are even sectors of good and evil methods known as white hat and black hat, but we're not getting into all of that today. These are some SEO tips to help the novice get started in the world of optimization.
The first tip to good optimization is keyword density, though many people argue over this one. The argument comes from the fact that a few years ago someone got the bright idea to litter a website with the same keyword over and over again to the point that the article or site barely made sense. These sites ranked higher because they seem to have more information about that particular keyword or phrase than any other site. Search engines like Google have gotten very savvy to this however, and now this is known as keyword spam. It is good to use a keyword that is relative to your page maybe every 100-300 words, but only if it is logical and fits naturally.
When you use keywords or phrases you want to use ones that are of value. You are putting something in your web content that you think are relative search phrases for your site. It's better to use key phrases than keywords, since single words are often meaningless in the vast internet. It is also important to find the best phrases, find out exactly what search terms are most popular in relation to your information and always use those.
Another keyword related tip is to occasionally bold your keyword or key phrases. Don't go crazy with this. You always feel that sites that are littered with bold key phrases look a little unprofessional, plus too much is never good in SEO. However adding the magic words into a title or subtitle, which would make sense in bold, is a great way to accent the terms.
Make it extremely easy for customers to bookmark your site. Social networking and marking is the new way to promote. The more people who like you on Facebook the more free advertising you get. Social networking sites typically offer free widgets that can be added to your web page for promotional purposes. Put the widget somewhere conspicuous where visitors can quickly bookmark your website.
Now search engines are of course another form of promotion. You have to submit a site to search engines and though some sites will offer to quickly do this for you through a remote service -- don't go for it. Add your site to search engines by application or other process, one search engine at a time. Applying for many engines at once can make it seem like you are a bot and that can quickly leave the site rejected.
Another great SEO tip is to make up your own newsletter. This is becoming extremely popular and is very effective. It not only ensures repeat visitors but it also helps to make your site appear more professional and more reputable. It is a great way to get more advertising and it is an awesome way to keep your website in the minds of visitors.
Search engine optimization is about a lot more than just words and linking. There are hundreds of ways to better optimize your site for a high ranking and these are just a few. As long as your site is up to date, well maintained, and organized, then much of the rest will follow.
About the Author:
If you would like to rank higher on search engines you need to know more about SEO. There are a few things that you will need to consider about internet marketing too.